New York, made personal.
alchemy. is a New York lifestyle brand creating sensory essentials with a distinct point of view—from hand-batched fragrance and candles to gold-plated jewelry, embroidered apparel, and everyday pieces made to travel. Every collection turns a city feeling into something you can wear, carry, light, or keep.
Form. Function. Feeling.
Apparel
soft layers, city statements.
Embroidered crewnecks, tees, quarter-zips, and lounge sets designed for comfort, movement, and everyday New York energy.
Tees
say less, feel more.
Our embroidered cotton high-waisted tees speak in city shorthand—short phrases, big feelings. Made to order and designed to be worn on repeat.
Totes
Useful, unmistakably New York.
Structured heavyweight canvas totes made for laptops, books, groceries, and travel essentials. Carry your daily route with you.
Everyday pieces. city-made feeling.
Gold-plated jewelry designed for layering, collecting, gifting, and everyday wear. From bold chains to delicate charms, these are the pieces that become part of your personal uniform.
Built in New York. Made for everywhere.
alchemy. began as a jewelry brand and grew into a New York sensory lifestyle company through real retail experience at JFK Airport and The Oculus, Westfield World Trade Center.
all the feels.
city-made feeling.
scent, style, and story.
gift-ready, carry-on friendly.
made to be worn, lit, gifted, remembered.
all the feels.
city-made feeling.
scent, style, and story.
gift-ready, carry-on friendly.
made to be worn, lit, gifted, remembered.
Fragrance, made personal.
Hand-batched eau de parfum designed around mood, memory, and the places we carry with us. Available in .33 oz for $32, 1 oz for $58, and 1.7 oz for $78.
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Bergamot Eau de Parfum
Regular price From $32.00 USDRegular priceUnit price / perSale price From $32.00 USD -
Ember Eau de Parfum
Regular price From $32.00 USDRegular priceUnit price / perSale price From $32.00 USD -
Obsidian Eau de Parfum
Regular price From $32.00 USDRegular priceUnit price / perSale price From $32.00 USD -
Reverie Eau de Parfum
Regular price From $32.00 USDRegular priceUnit price / perSale price From $32.00 USD -
Santal Eau de Parfum
Regular price From $32.00 USDRegular priceUnit price / perSale price From $32.00 USD -
Signature Fragrance Eau de Parfum
Regular price From $32.00 USDRegular priceUnit price / perSale price From $32.00 USD -
Solstice Eau de Parfum
Regular price From $32.00 USDRegular priceUnit price / perSale price From $32.00 USD -
Yuzu Eau de Parfum
Regular price $48.00 USDRegular priceUnit price / perSale price $48.00 USD
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Free Shipping & Hassle-Free Exchanges
Complimentary U.S. shipping on orders $100+ with simple, stress-free returns.
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Consciously Crafted
Hand-poured candles, handcrafted perfume, embroidered clothing, and thoughtfully curated jewelry — all created in small batches.
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Elevated Everyday
Timeless jewelry, clean fragrance, and artisanal pieces designed to bring a touch of luxury to your daily ritual.







